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We create, transform, test, and train more content than anyone in the world – from text, voice, audio, video, to structured & unstructured data.

Technical Writing

Training & eLearning

Financial Reports

Scientific Articles

Multicultural Marketing

Video Transcription, Translation, and Localization

Translation

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Website & App Localization

Translation for Regulated Companies

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Multilingual SEO & Digital Marketing

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Interoperability Testing

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Accessibility Testing

UX/CX Testing

Our experts know the in-and-outs of your industry & its challenges.

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Our people are our pride, helping companies resonate with their customers for 20+ years.

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We create, transform, test, and train more content than anyone in the world – from text, voice, audio, video, to structured & unstructured data.

Content Services
Technical Writing
Training & eLearning
Financial Reports
Scientific Articles
Multicultural Marketing

Translation Services
Translation
Video Transcription, Translation, and Localization
Software Localization
Website & App Localization
Translation for Regulated Companies
Interpretation
Linguistic QA
Multilingual SEO & Digital Marketing

Testing Services
Functional QA & Testing
Compatibility Testing
Interoperability Testing
Performance Testing
Accessibility Testing
UX/CX Testing

AI Services

Our experts know the in-and-outs of your industry & its challenges.

Life Sciences
Banking & Finance
Retail
E-Commerce
Gaming
Automotive
Consumer Packed Goods
Technology
Industrial Manufacturing
Legal Services
Travel & Hospitality

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COVID-19 RESOURCES

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SELECT LANGUAGE:

The Future of Localization

Get Lionbridge expertise on the future of localization, including the significance of language in driving digital transformation and international growth.

The Future of Language Technology

Thanks to the rising significance of language, cultural adaptation and market-specific buying patterns, localization is now driving digital transformation—and international growth.

We’re now living in a digital-first universe. In this blog series, we explore how the shift is forcing companies to reevaluate their business practices, finally prioritize digital marketing strategies and recognize the significance of language in driving international growth.

How will localization change in the future?

The pandemic of 2020 brought unprecedented change to the global marketplace. In this brief video, Kajetan Malinowski discusses how the changing relationship between localization and marketing departments will help companies thrive in a COVID-challenged global economy. Plus, he sets the stage for exploring the future of localization.

"Localization has to stop being just about words, or a mere afterthought. It must incorporate meaning, comprehension and emotion—the key drivers that motivate consumers to act."

—Kajetan Malinowski, Lionbridge Senior Director, Proposition Management

The Future of the Localization Industry

The 25-year journey of the localization industry has seen amazing transformations and progress. In this Multilingual magazine article, Lionbridge's Kajetan Malinowski and Jaime Punishill discuss how the localization industry's next stage of evolution will capitalize on insights and analysis about language, tone, sentiment, readability, accessibility and buyer journey impact—signs of transformation already seen coming from early adopters.

READ ARTICLE

Evaluating a Multivendor Strategy

Some businesses choose to diversify their localization services vendors based on local language, region or type of translated content. But thanks to COVID-19, mindsets are now shifting to content lifecycle, ROI and time to market—and whether a multivendor strategy still makes sense.

READ ARTICLE NOW

Evaluating a Translation Management System (TMS)

A TMS, the principal technology used in the localization industry, can help companies manage the multilingual aspects of their content journey and enable great customer relationships across markets. Is a TMS the right tool for your business?

LEARN ABOUT LOCALIZATION TECH

The Future of Machine Translation

Advancements in Machine Translation (MT) can increase translators’ capabilities by 3-5 times, bolstering translation productivity vs. more traditional translation services. Learn more about how MT can enhance your company's localization process.

READ ABOUT MACHINE TRANSLATION

Lionbridge Machine Translation Tracker

Introducing our assessment tool to help you choose the best machine translation engine for your needs

READ ARTICLE

The Benefits and Dangers of Translation Proxy

A translation proxy can be implemented quickly and has lower upfront costs, making it an appealing translation tool for digital content. But the technology has some downsides that cannot be overlooked.

MORE ABOUT TRANSLATION PROXIES

Lionbridge Leaders

Kajetan Malinowski

Senior Director, Proposition Management

Kajetan leads Lionbridge’s product strategy team and is developing our AI-enabled localization platform. His other specialties include e-business, product and program management and business development.

Jaime Punishill

Chief Marketing Officer

Jaime is responsible for leading Lionbridge's global marketing and proposition development efforts including strategy, brand, content, demand generation, digital and product marketing.

Events

Webinar: February 18

Let’s Talk About Leveraging Your Digital Presence

Webinar: February 25

Let’s Talk About the Future of the Localization Industry

Hosted by Jaime Punishill, Lionbridge CMO

WATCH ON DEMAND

On-Demand Event

L’experience: The Key to Removing Friction & Thriving in the New Digital First Universe

Hosted by Jaime Punishill, Lionbridge CMO

WATCH ON DEMAND

"The localization industry is at yet another turning point, where value creation will take a new shape. The next stage of evolution will capitalize on insights and analysis about language, tone, sentiment, readability, accessibility and buyer journey impact."

—Jaime Punishill, Lionbridge Chief Marketing Officer

Lionbridge in the News

Forbes.com

"Unlocking the Keys to Making the Commercial Model More Digital, Data-Driven, and Accountable"

READ ARTICLE

Slator.com

"Covid Exposed Digital Marketing Gap Between LSP and Client—Lionbridge CMO"

READ ARTICLE

Lionbridge Experts

Request an interview with Kajetan, Jaime or our other Lionbridge subject matter experts.

mediainquiries@lionbridge.com

WHO WE ARE

WHAT WE DO

INDUSTRIES

The Future of Localization

Get Lionbridge expertise on the future of localization, including the significance of language in driving digital transformation and international growth.

The Future of Language Technology

How will localization change in the future?

"Localization has to stop being just about words, or a mere afterthought. It must incorporate meaning, comprehension and emotion—the key drivers that motivate consumers to act."

—Kajetan Malinowski, Lionbridge Senior Director, Proposition Management

The Future of the Localization Industry

Evaluating a Multivendor Strategy

Evaluating a Translation Management System (TMS)

The Future of Machine Translation

Lionbridge Machine Translation Tracker

The Benefits and Dangers of Translation Proxy

Lionbridge Leaders

Kajetan Malinowski

Senior Director, Proposition Management

Jaime Punishill

Chief Marketing Officer

Events

Webinar: February 18

Webinar: February 25

On-Demand Event

"The localization industry is at yet another turning point, where value creation will take a new shape. The next stage of evolution will capitalize on insights and analysis about language, tone, sentiment, readability, accessibility and buyer journey impact."

—Jaime Punishill, Lionbridge Chief Marketing Officer

Lionbridge in the News

Forbes.com

Slator.com

Lionbridge Experts

Let's talk about your localization project. Contact Lionbridge today.

Our Platforms

Industries

—Kajetan Malinowski, Lionbridge Senior Director, Proposition Management

Let's talk about your localization project.
Contact Lionbridge today.